Trends in the Coffee Business

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Coffee Business Opportunities — Distributorships Wanted


Trends in the Coffee Business
What's Brewing in Your Future?


The consumption of specialty coffees has become remarkably relevant and contemporary. Coffee houses and coffee bars are now an everyday part of the national landscape and an essential ingredient in many social gatherings. The trend toward gourmet coffee (espresso-based cappuccino, latte, etc.) reflects a continued shift in preferences, as coffee drinkers are now seeking higher quality and a greater variety in the coffee they drink.

The sale of gourmet coffee began in the United States in 1960 and grew to an annual retail volume of just under 45 million dollars by 1970. This volume exceeded 1.5 billion dollars by 1989. Growth continued throughout the 1990's when annual sales jumped to over 5 billion dollars of specialty coffees sold per year by the beginning of this millennium, now gaining even greater momentum, with no slowing down in sight.


Trends in the Coffee Business

Just The Facts:

  • After petroleum, coffee beans is the second largest commodity in the world employing over 20 million people. Coffee continues to be the largest single contributor to the food-service economy, accounting for nearly 30 percent of all available food-service dollars.
  • "Consumers are responding to the wider variety of coffee options now readily available to them," said Robert F. Nelson, president and CEO of the National Coffee Association (NCA). "Coffee has become a treat as well as a staple, and Americans are enjoying this happy duality."
  • According to National Coffee Association, nearly eight out of 10 Americans drink coffee, with over half of the population drinking coffee daily. More importantly, daily specialty coffee consumption spiked from 12 percent to 16 percent just this year!
  • This year has also shown the first noteworthy spike in seniors' specialty coffee consumption. Coffee drinkers age 60 and older appear for the first time to have shifted consumption toward gourmet coffees, up from 9 percent to 13 percent. This finding signals a significant new shift in the attitude of older Americans toward a variety of coffee options.
  • Among all age groups, noteable is a substantial increase in out-of-home consumption, a shift from recent trending toward in-home consumption. Among coffee drinkers aged 25 to 29, out-of-home consumption jumped from 42 percent to 66 percent, and among those aged 30 to 59, from 33 percent to 46 percent.
  • YOUR FUTURE business could very well be with Espresso-Etc!   Give us a call today and let's find out!

We offer protected area distributorships throughout the United States for motivated entrepreneurs who prize excellence in customer service. This business opportunity features our amazing super-automatic espresso machines and over 30,000 products for offices and break rooms. This could be your opportunity in the office supply business. For the coffee lover, becoming a distributor of office coffee can be the ideal mix of business and pleasure. Your love of coffee, in addition to your experienced sales ability, will make you a necessary resource for area businesses, large and small.

Contact us for more information.